Retailers are taking advantage of the latest advancements in consumer targeting, but what are the drawbacks? Here are the pros and cons of Big Data in retail.
Not so much a lovers’ holiday as a marketing tool, Valentine’s Day is fast approaching. PureNet share their tips on selling successfully online for Valentine’s.
If all or any of your product descriptions are currently a straight lift from the manufacturer’s descriptions, or even from a competitor’s website, you will receive far less organic web traffic to your website.
Thomas Coppen, UK Director of Keel Over Marketing, debates the best ways to split your marketing budget.
A good marketing strategy means everything, especially in the world of retail selling, and that is why shop owners need to be creative to boost sales.
Britain’s biggest supermarket Tesco said it will introduce a delivery charge for “click and collect” orders under 30 pounds, in a move it said will ensure the service remains sustainable.
By James Davey and Paul Sandle LONDON (Reuters) – Old-fashioned catalogues, pencils and paper order slips still line many Argos stores. But whether customers shop there, online or using white tablets in some revamped shops, they have access to one of the fastest delivery systems in Britain. Goods not in stock can arrive within hours, … Read more
The 9 most important features customers look for in an ecommerce site and how OpenCart 2.0 can meet their needs and yours